SLK Brands is a Nashville-based fractional CMO and brand strategy studio serving beauty and fashion brands. We help founders define positioning, architect launch strategy, and build marketing systems rooted in cultural relevance and designed for sustainable growth.

What we do

BRAND DEVELOPMENT

  • Branding

    Brand Strategy / Positioning

    Naming

    Verbal & Visual Identity

    Design

    Art Direction

    Photography

PRODUCT DEVELOPMENT

  • Trend Forecasting

    Competitive Research

    New Product Development

    Private Label

    Custom Product

    Formulation

    Shade & Formula Matching

    Sampling

    Whitespace Mapping

    Ingredient & Innovation Consulting

    Packaging Sourcing

    Prototype Management

    Manufacturing / Third Party Mfg

    Production Management

    Product Safety Testing Coordination

SALES & MARKETING

  • Go-To-Market Strategy

    Retail Ready Deck Development

    Retail Mailer Development

    Retail Distribution Strategy

    Retail Account Management

    Experiential Activations

    Digital Campaign Creation / Video

    Pop-Ups & Pop-Ins

    Partnerships & Collaborations

    Influencer Programming

    Influencer Mailer Design

    Campaign Development & Execution

    UGC & Paid Content Management

    Product Seeding